PERCEPTIVE Profile Sdn Bhd was incorporated in 1995 with its core business specializing in PVC products. PERCEPTIVE was founded by, Mr. Cheah Choong Yueh, our ever present MD, who has extensive experience in PVC production. Mr. Cheah's CV includes development, customer technical service, planning, and the day to day responsibility of running the company.

Since our humble beginning we have grown steadily but surely into one of the leading manufacturer in the regional market for this trade. With persistence to provide high quality products, reliability and efficient customer services, PERCEPTIVE has established prominence in meeting customers need.

PERCEPTIVE is involved in the manufacturing of PVC products, such as extrusion of PVC Furniture Profiles and Edgings (Furniture Strip) mainly for Furniture industry, PVC soft, rigid profile and PVC Compound that is normally used as an input material for production by plastic product manufacturers.


In 2005, we successfully developed another new product namely ABWOOD, which is environmentally friendly and 100% recyclable for outdoor application, such as decking, flooring, sun lounger, lattice, planter box etc, to reduce dependency on natural wood while preserving our natural ecology.

In April 2002, PERCEPTIVE achieved the ISO9001:2000 Quality Management System Certification. We are very committed to improve the Management System in our company which will spurt further growth and improvement of sales, quality and company performance.

We take pride in maintaining the reputation that we have built over the years and as a matter of fact, our R & D department is constantly upgrading and developing new ideas for the ever growing and demanding industry to produce new and revolutionary ideas and also to cater for customers from all market niches.